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It's all well and good being told that social media is important for businesses, but don't just take my word for it.
Let's delve into some statistics that highlight the impact of social media on businesses.
4.9 billion people
76% of people
have purchased something they have seen on social media.
Source: Forbes
55% of consumers
discover new brands through social media.
Source: SproutSocial
68% of consumers
say that social media allows them to communicate and interact with brands.
Source: SproutSocial
71% of people
are more likely to recommend a brand to others if they have had a positive experience with them on social media.
Source: ReputationX
145 minutes
are spent on social media each day for the average person.
Source: Forbes
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